Today is Monday, July 14, 2025 
Partnership and Sponsorships
Thames River Heritage Park is here for you!
Did you know … Cultural and heritage tourism is an economic driver?
78% of all leisure travelers in the U.S. are cultural and heritage travelers and they spend an average of 60% more their trips versus non-cultural heritage travelers. They travel more frequently. visit museums and historical sites, participate in culinary activities, attend food and wine festivals, visit farmer’s markets, enjoy unique dining experiences as well as fine dining and are dedicated shoppers at museum stores galleries, unique/authentic retail and traditional retailers and brands. (The Cultural & Heritage Traveler Study by Shop America Alliance)
Thames River Heritage Park Foundation works for you by promoting, supporting and sustaining heritage tourism on the Thames, fostering economic revitalization and improving the quality of life for the residents and businesses in our community.
Your 2024-2025 partner / sponsorship directs the course of local history by …
- Connecting over 14,000 local residents and tourists and enhance public access to heritage and historic sites, parks, and events on both sides the Thames including the Submarine Force Library and Museum and soon the new National U.S. Coast Guard Museum.
- Supporting educational programming with local schools and summer camps and 80+ narrated historic boat tours along with weekend harbor cruises, Sailfest fireworks cruise, and more.
- Promoting tourism and economic development through a collaborative marketing campaign, “Discover the Thames” – 8-weeks of digital billboard exposure on I-95, social media campaign targeting the tri-state NY area, Hartford and Springfield, visitor map / guide – that promotes heritage sites and summer events on the Thames such as CT Open House Day and CT Maritime Heritage Festival.
- Sustaining the heritage sites through collaborative, capacity-building history and cultural projects like the new Docent Academy and Lecture Series.
While we promote your business …
When you join the Park’s partner/sponsor program, you show your support for our community and you get your business in front of …
- 35,500 subscribers of The Day via weekly advertisements during the summer season.
- 20,000 via the Park’s Map and Guide and boat tour brochures distributed in hotels and welcome centers throughout Connecticut and in the Park’s heritage sites and local businesses.
- 6,500-10,000 tourists and local residents via banners on the boats for the Park’s Hop-on, Hop-off Harbor Cruises and history-themed boat tours.
- 3,500+ subscribers of the Park’s weekly summer and monthly off-season newsletter, which has an open rate of 41% – more than twice the industry average.
For more information on sponsor levels and benefits, see the 2024-2025 Partner & Sponsorship Program.
